The task: the entire project process in the creative industry must change. From travel to implementation costs to regulations and resource management. While the idea of sustainability was originally discussed in the context of the environment, today it's not only about environmental responsibility, but also about economic stability and social justice.
As a design agency, we take on this task, because design decisions will always have an impact – both intended and unintended. Design choices often reflect values, attitudes, perspectives, and have direct and indirect effects on the environment, individuals, and society. We want to live up to this responsibility. We started with ourselves and a dismantling of the agency's own "NIMBYism": analysis, tracking, and readjustment of behavior, resource consumption, as well as the establishment of extensive corrective measures in various areas have led to a change of mindset.
We believe that positive change is always possible and that especially in times of multiple crises, significant changes are even easier and more consistently achievable. Different strategies contribute to the common goal: