Space is a language. This language’s boundaries are at the same time our world’s boundaries. We turn brands into multi-sensorial, tangible experiences; emotional, inspiring and spontaneously enthusing. Humans have a complex and interactive relationship with their spaces: They change them and are in turn changed by them. Spaces are quiet muses. They inspire through their character, aura and interaction. Brands can be almost anything, but they may definitely not be egocentric and reduced to corporate colour and logo. Designers are illusionary giants. From a distance they seem like divine giants. But in fact they do not have a valid formula for effective design. /Philips, Light+Building 2010 Spectacular bright brand architecture for Philips at Light + Building in Frankfurt. /Projektpilot, Radar Magazin 2012 D'art Design Gruppe creates the magazine series radar on the subject of communication in space for Projektpilot. /Electrolux, Eurocucina 2012 Exciting brand architecture for Electrolux at Eurocucina in Milan.
